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DR. CHARLES GRANTHAM has a rich multi-disciplinary background, and pursues his passion for helping leaders, organizations, and communities realize their true potential for effective performance, governance, and sustainability. After serving in the Special Forces—no, he can’t tell you about it—he enjoyed successful careers in academia and with multi-national technology companies as an Executive Director of R&D. He received his Ph.D. in Sociology from the University of Maryland. Charlie’s work is featured in numerous media outlets including ABC, Businessweek, CBS, CNET, Conscious Company, Forbes, Los Angeles Times, NPR, New York Times, San Francisco Chronicle, and Washington Post.

Charlie has published several dozen technical papers, and a dozen books. He co-authored “Socializing the Human-Computer Environment”, a groundbreaking field manual for designing computer systems. “The Digital Workplace” aimed specially at understanding the organizational impact of communications systems followed. The success of that book earned him a contract to follow up with “The Future of Work” and a CommerceNet award winning “Communities of Commerce”. Gartner Press then sponsored “Consumer Evolution” on business strategy.

He shifted his focus to looking at the intersection of human resource management, information technology, and facilities management, and published “Corporate Agility” in 2007 by the American Management Association. The book proved popular and led to the International Facilities Management Association (IFMA) to commission two edited volumes “Cut It Out!” in 2009 and “Work on the Move” in 2011—both of which won IFMA awards for research and innovation.

In 2012 he wrote “ForeSight 2025”, a practical guide on how to navigate the change process to prosper in the coming decade, was based on bespoke economic development fieldwork in California, New Mexico, and Michigan. Charlie is a featured author of many articles on the Workplace Magazine Design website.

Beginning in 2012, Charlie developed an interest in health care motivated by his own medical care. He received his Master’s Certificate in Spiritual Healing in 2014. More recently he pioneered the application of Artificial Intelligence technology for well-being assessment. Charlie designed and managed the proof-of-concept build out of a comprehensive Well Being Assessment based on Zen philosophy and a soon-to-launch Social Network Assessment application. These technologies fit within the WTF! emphasis on ‘Practice’. Details here.

Charlie actually worked with the original living prototypes for Dilbert and the Gang... yes, all true!

transforming Global brands & local Communities


Charlie Grantham
Co-Founder + Co-Author

Whitney Vosburgh
Co-Founder + Co-Author

Ben Gioia
 Mindful, Empathetic Influence + Leadership

Ben Gioia (“joya”) is a speaker, consultant, bestselling author, and President of He shows people how to make a bigger impact by inspiring their clients, customers, or audience to say “yes”. 

Ben helped transform culture at a Fortune 100 company, trained millionaire business leaders at Stanford, created a Mindfulness & Empathy video game for 16,000 customer experience representatives, won an award from The ALS Association (Lou Gehrig's disease), and served 32 million people by helping launch one of the biggest magazines in the world.

Almost dying on a hike in India gave Ben a gift: a fire inside to make a massive impact. So today, he shows people how to influence and create positive transformation for the customers, clients, and/or the organizations they are serving.


Ceil Tilney
Purpose-Driven Talent Management

JD Eveland
Educational Systems Innovation + Efficacy

Leili McKinley
 Aligned Personal Branding + Direction


WHITNEY VOSBURGH As a consultant, author, speaker and workshop leader, he creates clarity and reveals essence by removing unnecessary details and obstacles. His purpose is to elevate people, organizations, and communities to a brand new sense of purpose, possibility, and plenty. Whitney focuses on inspiring and leading short-term innovation and long-term transformation, so we can share our gifts and passions with the world to make a lasting difference. He works to promote doing well by doing good, and doing the right thing, so we may all become better together.

As consulting Chief Marketing Officer for Fortune 20 companies such as Hewlett-Packard Enterprise and McKesson, and game-changing Silicon Valley start ups, Whitney is often asked to look around corners and create valuable results quickly for brand leaders and leading brands. He has guided over $20 billion in value creation: M&A, IPOs, sales, pivots, and launches. His expertise has been featured in four books on the Future of Work, including a bestseller by Dan Pink. Whitney's work is featured in numerous media outlets including ABC, BBC, Conscious Company, Newsweek, Time, US News & World Report, Venture, and The Wall Street Journal.

As CEO of Brand New Purpose, a brand transformation consultancy, Whitney brings a holistic POV to crystalize brand, community, and marketing strategy, and leads implementation including creative that makes all the difference. He pinpoints and optimizes key windows of opportunity, such as liquidity events, positionings, and global launches.

Whitney graduated with a M.A. in Religious Leadership for Social Change from the Graduate Theological Union in Berkeley, and with a B.F.A. in Communication Design from Parsons School of Design in New York. He has a world of experience—he has lived, studied, and worked all over Europe, Asia, and America—and brings this all together both in his work, writing, and art. Being half-Dutch and half Dutch-American, makes him double-Dutch.

Whitney was the Creative Director for a team entry for the Word Trade Center Site Memorial Competition, which is featured in the recent book "9/11 Memorial Visions: Innovative Concepts from the 2003 World Trade Center Site Memorial Competition".

Creating a vision for the future to celebrate the past.